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Question: What is e-Merchandising Answer: Under e-Merchandising are all quantitative and qualitative activities, which is aimed at making the sale of products in an electronic shop. Question: What distinguishes e-Merchandising of e-Marketing? Answer: e-Marketing (banner campaigns, entry into the search engines, link agreements, etc.) aims to as many customers on your electronic shop, and thus to bring the traffic to increase. E-Merchandising however, should the customer, which is already in your shop, to move, even to buy products effectively. Question: What are the goals of e-Merchandising? Answer: Through the provision of guidelines, unified visual material, current logos, etc. via the Internet, to ensure uniform presentation of its products in all media. This promotes to your target group and the image of your brand and inevitably leads to more sales.
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